Our DISASTROUS Launch

Our DISASTROUS Launch

6 years ago this month, Dr. Angela founded The Author Incubator. She had a tiny team cobbled together through barters and trades and the dream of taking 17 years of publishing and marketing knowledge and putting it to use for life coaches and other healing...
It’s Not Polite to Talk About Religion or Politics

It’s Not Polite to Talk About Religion or Politics

I recently taught a masterclass on how to write a book that generates 6-figures in revenue for over 1,500 people. I’ve taught this class, gosh, a dozen times? 2 dozen? Whatever it is— it’s a lot. This time, however, I did something I’ve never done before. During the...
What’s Worth More, Information or Transformation?

What’s Worth More, Information or Transformation?

One of our authors was describing her coaching style as being paid to be someone’s friend and that her clients get results because of how deeply she listens and holds space. She wondered, however, if this “counted” — if it was enough to really charge...
Afraid of Being Pigeon-Holed?

Afraid of Being Pigeon-Holed?

Most people who want to write a book with us get rejected because their idea is too generic and broad. They want to start a Global Self-Love Movement, but they lack a real plan for how to build that movement. They don’t know exactly who the movement will serve or how...
Goodbye Self-Care, Hello Upgrade Time

Goodbye Self-Care, Hello Upgrade Time

I used to get the best soaps and shampoos in my stocking at Christmas-time. I loved opening them, smelling them, and even placing them with care on my bathroom shelves. I always wanted to wait for a special occasion to use “the good stuff.” The days passed, but there...
We Filled 2018 with a Whole Lot of Love

We Filled 2018 with a Whole Lot of Love

LIFE MOVES PRETTY FAST. IF YOU DON’T STOP AND LOOK AROUND ONCE IN AWHILE, YOU COULD MISS IT. — FERRIS BUELLER’S DAY OFF I launched The Author Incubator on February 7, 2013. Each year we’ve been in business I’ve done an annual meeting to review the prior...
Three Classic Disastrous Book Marketing Mistakes

Three Classic Disastrous Book Marketing Mistakes

My brilliant friend Diana messaged me at 7am this morning. “Is this a good title for my book?” she asked. “I can’t answer that,” I told her. “Titles don’t live separately from the book. I have a whole process I take my clients through and I’d need to take you through...